Every so often, I read something that knocks me back in my chair.
This morning, it was a blog by Tony Schwartz over at the Harvard Business Review entitled, “The Most Important Question You Can Ask”. The question is “Why are you here?”, Schwartz’ answer:
I’m here to add more value to the world than I’m using up.
Simple… Powerful… What a great philosophy! Imagine a world where everyone felt that way?
Many realizations came hard on the heels of reading this statement. Take social media, for example. What blogs/tweets do I gravitate toward? The ones that add value. The ones that give me an additional insight on a topic. What are the blogs/tweets that make me want to move off the grid? The ones that are blatantly self-serving; thinly (or not even thinly) disguised marketing product pitches. White noise.
Look at any credible sales training methodology (Jeffrey Gitomer and Dale Carnegie Sales Advantage are two that come to mind). What do they preach? Add value, show a genuine interest in the other person (the key word being ‘genuine’).
BTW: One of my favorite tweets; Deirdre Breakenridge simply tweets “Good Morning” every day. It’s almost like greeting an old friend. I find myself looking forward to it. No veiled (or unveiled) message, no hidden agenda, just “good morning”. As Schwartz points out in his blog, even the simple gesture adds value.
Back to the topic:
I’ve always felt that the credit crunch and the financial malaise of the past few years can be attributed to an attitude of “me first”, exemplified by a VISA advertising campaign from decades ago:
“Who says you can’t have it all?”
What a siren song! Of COURSE I can have that big screen TV, I DESERVE it. People (or institutions, or countries) are using money they don’t have, then demanding a bailout when it all comes crashing down.
As we prepared to invade Iraq following the events of 9/11/01, I was debating the merits of that strategy with a former co-worker. His view, we need to take over Iraq for the oil. Iraqi national sovereignty had no bearing on the discussion. We need the oil. It’s all about us.
It’s disappointing that our political system seems to fall into one of two camps. The Democratic “The rich must give to the poor” and the Republican “I’ve got mine, you can’t have it”. I find myself disillusioned by both.
I’m looking for a party or candidate that truly lives by “I’m here to add more value to the world than I’m using up”, I’ll follow him or her anywhere.
In the meantime, I’ll just strive to live up to that ideal myself. I have a long way to go.
Thank you, Mr. Schwartz!
– RTR